"[Wings] are one of our most popular menu items," Applebee's chief marketing officer Joel Yashinsky stated in the announcement. With a menu that includes classic bar fare like buffalo wings, lighter options like soup and salad, and Tex-Mex dishes like brisket tacos, it makes sense that the casual-dining chain is famous for its shareable starters. And although it had a creamy texture, it wasn't at all heavy. Dine Brands is launching a new virtual concept, called Cosmic Wings, available only on the Uber Eats [+] app. Large variety of options in the menu. Applebee's has been serving mozzarella sticks for several decades, so I'm not surprised that the chain knows how to do them well. Applebees does not say how long their all-you-can-eat wings deal will be around, but it is for a limited time, so youll want to head to your local Applebees soon. What did people search for similar to chicken wings in Euless, TX? When he's not winning over his daughters with the art of the Dad joke, he is usually working on a pilot, watching the Phillies, or cooking an elaborate meal for his wife. Cosmic Wings plans to differentiate from the crowd through its menu, which features two exclusive Cheetos wing saucesOriginal Cheetos and Cheetos Flamin Hot wing saucecreated through Dine Brands relationship with Cheetos parent PepsiCo The campaign was timed to coincide with National Chicken Wing Day and National Lip Gloss Day (both July 29) while also capitalizing on pent-up demand for socializingand datingafter two-plus years of on-again, off-again coronavirus spikes. "What could be more genuine and fun than spicing up a kiss with our delicious Saucy Gloss! Wing Group Packs. Applebee's new deal offers 5 Boneless Chicken Wing Add-On with purchase of Any Handcrafted Burger for only $1.00 more! The menu features two exclusive flavors - Original Cheetos and Cheetos Flamin' Hot wing sauce. It reminded me of eating deconstructed nachos. Tying in the flavor and the aroma of our bonus wing sauce brings the experience forward in a different manner. An order of 10 wings without fries is priced at around $11 on Applebees website, so even if you can only manage 10 wings, the all-you-can-eat deal is still a discount since you get more than just wings. Seasoning available. Applebee's Saucy Gloss Single Winky Lux Choose from the 4 flavors: Get Me Hot Buffalo, Sweet Chile Kiss, Be My Honey Pepper, and Honey BBQ-T $18 See on Winky Lux Is Applebee's Lip Gloss. Nothing against the ground-beef version, but the flavorful chicken made this dish feel more restaurant and less snack bar. The previous breadsticks with alfredo sauce had a whopping 48 grams of fat, and was listed as one of the dishes you should never order at Applebee's. The casual weekday date night vibe paired with the now 2 for $24 dollar dealat Applebee's (when did that happen?) Then the brand partnered with makeup line, Winky Lux, to bring it to life. You may opt-out by. Everyone knows Hooters stumbled into greatness when they went in the kitchen and came out with those world famous wings. The sauce definitely had a nice kick to it, but it wasn't super spicy, either. Keep reading to see how each starter stacked up. I especially loved dipping my quesadilla piece sour cream and then spooning a dollop of salsa on top to add to the tang. In that same year, average weekly sales hit $50,500its best performance since parent Dine Brands was formed some 15 years ago. Applebees is known for first dates and wingswhich are one of our most popular menu items, said Joel Yashinsky, Applebees CMO, in a press release. To do so, Cosmic Wings will offer a $0 delivery fee on all orders $15 or more from Feb. 17-Feb. 28. Its impossible not to lick your lips when eating chicken wings. Claiming that theyre Americas go-to first date spot (and that theyre really up for being your wingman), they released the lip glosses for National Lipstick Day and National Wing Day. "Applebees launched this new menu at restaurants nationwide for a limited time to give guests the opportunity to try Cheetos-coated boneless wings and cheese bites for dine in or To Go," said Applebee's CMO Joel Yashinsky in a statement. created a restaurant that seems to be both mediocre, yet pleasantly nostalgic. The brewpub pretzels clock in at 46 grams of fat as listed on Applebee'snutrition page, and 1,170 calories on theirwebsite. All Rights Reserved. Make it a meal with a side of waffle fries, tots, or mozzarella sticks. For now, the plan is to get the concept off the ground. Determined to figure out which appetizer was the best of all, I grabbed a few of my closest friends and headed down to our local Applebee's. Our ability to launch Cosmic Wings with a broad footprint is a unique opportunity for us. The wings are available in quantities of six for $5, 12 for $9.99, 24 for $18.99, and 48 for $36.99 (that last option is available via delivery only). if the page does not redirect you in It's lovable comfort food that has been reinvented and remodeled time and again by countless restaurants. 1 in the most recent FSR 50 report, its also surpassing pre-pandemic levels, with same-store sales up 6.2 percent in the 2021 fiscal year compared to 2019. According to CNN, the Walker Hayes' song "Fancy Like," helped sales grow 10.5% from 2019, despite a pandemic plummet that affected casual dining restaurants, and created an endless replay of a song forever stuck in our heads. Choose your size and wing flavor. However, some other competitors have better options for a similar combo dish. But we have had a number of folks who have tried them, and each Saucy Gloss has its own favorite flavor, aroma, and taste to it. It's a natural, iconic sort of match. I loved the combination of tomatoes, onions, and cilantro but I feel like it would have made a better topping than a filling. With all the lovable (and some not so lovable) options boneless wings, mozzarella sticks, spinach & artichoke dip, and chicken quesadilla everyone can get the flavor, texture, and dietary option they desire. Winky Lux is a fun and engaging brandlike we are. About 51% of Applebee's guests are now under the age of 35, and millennials make up its largest segment at 33%, brand President John Cywinski said on the earnings call. ", "They come frozen in, like, blocks, and all we have to do is stick them in the deep fryer for a little bit. Tell me more about why a music video was incorporated into the launch? A line cook explained in anApplebee'sAsk Me Anything Reddit thread that the little effort put into it wasn't worth the money. The portion size was ideal for one hungry person, but could easily be shared by two. I also enjoyed the way the salty, bacon flavor permeated through the soup with every bite, even after we ate all of it off the top. Now we get the best of both worlds. 8 Boneless or Classic (Bone-In) wings with up to 2 flavors, regular fries or veggie sticks, 1 dip and a 20oz drink . Cosmic Wings wont require additional equipment or SKUs for operators to manage, which also counts as an advantage here. All four glosses can be purchased individually for $18 or as a four-piece combo for $65 exclusively at Winkylux.com. Though its a volatile commodity, theres plenty of appeal to entering the chicken wing category. Cheetos flavor has been translated to chicken before, courtesy of KFCs Cheetos Sandwich launched in 2019, proving it can not only be done but it can also appeal to the masses. 2 min read Applebee's Saucy Gloss Courtesy of Applebee's These says, it's. For a limited time, available for dine-in, to go and delivery. Bill McCool is an editor and writer based out of Los Angeles. Members help make our journalism possible. Each wing was coated in a bright, orange sheen of flavorful goodness. Remove the aluminum foil and flip over the chicken pieces. Add 5 boneless wings with your favorite flavor for only $1! Is Saucy Gloss the start of a new engagement strategy for Applebees? Follow her on Twitter @melissatruth. The only redeeming quality is that one former employee explained, in anAsk Me Anything Reddit thread, that the pico de gallo is made in house, so at least that is fresh. Get delivery or takeout from It's Just Wings at 2810 Texas 121 in Euless. Images courtesy of Applebee's and Winky Lux. Order . It's hard not to love even the most disappointing queso and chips. Consequently, he said franchisees are enthused about the potential for an added revenue stream by way of Cosmic Wings, particularly as the Applebees brand (and the casual dining segment in general) continues to navigate a bumpy road to recovery. What Direction is Restaurant Staffing Headed? In Applebees most recent investor call, Dine Brands president John Cywinski said the brand was as close to quick service as it had ever been due to pandemic-related pivots and its consumer base skewing younger. In its latest marketing campaign, the casual-dining juggernaut released a quartet of premium Saucy Glosses in chicken wing sauce flavors. on 08/01/2022 | 2 Minute Read, A sage, ageless man once said, you taste like a burger. DIN He compared the chips at TGI Fridays to "homestyle" and Applebees more towards "Tostitos," which ultimately is a personal preference. "Got a cheeseburger combo and 6 wings with WNB lemon pepper rub. 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The mashup comes with its own song, Taste My Face. Applebees released a full-length music video (above) reminiscent of the Fanta song thats still in my head a decade later. Sign up here. The full-service category overall experienced transaction declines of 30% in December, versus declines of 8% in the quick-service segment. Top Sirloin* 6 oz. Applebee's will give away the napkin-like Shirtkins to fans on social media. But we all collectively agreed that they deserved the top spot because they were easy to share, less messy than the bone-in wings, and allowed for three different flavor options. The casual dining brand partnered with Winky Lux for the creation of Saucy Gloss, a collection of four lip glosses each inspired by Applebee's wing sauces. Applebee's wings special is valid with any handcrafted burger. 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